77 Big Island schools share $100K from KTA

KTA Super Stores has announced the results of its Annual Kokua i Na Kula Program, which over the summer months has given schools throughout Hawaii Island the opportunity to earn their share of $100,000 from the Help the Schools program.

For the last 26 years, the program has benefited Hawaii Island schools, providing more than $2 million for capital improvements, beautification projects, school equipment and extracurricular activities.


This year, there were 77 participating schools that shared in the $100,000, with each school earning anywhere from $60 to $9,150. The five top-earning schools were Waikoloa Elementary and Middle School, Hilo High School, Waiakea High School, Konawaena High School and Kealakehe High School.

The full list can be viewed on the KTA Super Stores website at www.ktasuperstores.com/promotions.

“We’re immensely proud of this program and the positive impact it has had on our schools and the community,” said Pearl Daimaru-Orozco, KTA’s marketing manager and community relations director. “Thanks to our customers, we can continue supporting our keiki throughout the island. We are also grateful to those brands who so generously supported the program this year.”

The easy-to-participate-in program required that participants shop at KTA Super Stores from July 31 through Sept. 10 and buy participating products marked with the light bulb icon, and then simply donate the points attributed to each individual product to their favorite school at checkout.

KTA shoppers accumulated points by purchasing participating products from The Kraft Heinz Co., Nabisco, Purina, Gatorade, Hawaiian Sun, Kimberly-Clark, Frito-Lay, The Hershey Co., Pepsi-Cola Hawaii, Hawaii Foodservice Alliance, ConAgra Brands, Edgewell Personal Care (maker of Banana Boat), Procter & Gamble and Kellogg Co.

Students were also able to earn additional points for their school by using the special KTA-Kokua i Na Kula Snapchat filter to post a photo on Facebook or Instagram, and KTA gift cards were awarded to randomly selected entries.

Each year, Kokua i Na Kula is open to participating public and private schools serving students in grades K through 12 within the Hawaii School District and Hawaii Association of Independent Schools.


The program implements a cap of $10,000 worth of points per school, and it totals and calculates points to determine what percentage of funds will be allocated to each school.

Final Kokua i Na Kula point standings and percentages will be announced this month, and funds will be awarded to schools in January 2020.

Leave a Reply

Your email address will not be published. Required fields are marked *


By participating in online discussions you acknowledge that you have agreed to the Star-Advertiser's TERMS OF SERVICE. An insightful discussion of ideas and viewpoints is encouraged, but comments must be civil and in good taste, with no personal attacks. If your comments are inappropriate, you may be banned from posting. To report comments that you believe do not follow our guidelines, email hawaiiwarriorworld@staradvertiser.com.