Most residents favor tourism: Big Island survey results presented to County Council committee

KELSEY WALLING/Tribune-Herald A visitor takes a photo of a resting sea turtle behind cones at Punaluu Black Sand Beach in Ka’u. According to a survey, 70% of 1,011 respondents say tourism is the most important industry for the island’s economy, far outstripping other industries, such as agriculture.

Most Big Island residents believe tourism is the most important pillar of the island’s economy, according to a 2021 survey.