Time to retool census? Some think so after minorities missed

Is it time to rethink the census and other surveys that measure changes in the U.S. population?

Policymakers and demographers have been asking that question since results released by the U.S. Census Bureau this month showed Black, Hispanic, American Indian and other minority residents were undercounted at greater rates in 2020 than in the previous decade.

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On the top of that, results from a version of its most comprehensive survey that compares year-to-year changes in U.S. life had to be mostly scrapped because disruptions caused by the pandemic produced fewer responses in 2020.

“The current model of coming up with a master address list, mailing everybody an invitation — like you’re inviting people to a party and hoping they respond, and if not, you’re going to track them down — I think it’s an obsolete system,” said Arturo Vargas, CEO of NALEO Educational Fund, a nonpartisan nonprofit that supports Latino political engagement.

The undercounts in the 2020 census were blamed on the pandemic, natural disasters and political interference from the Trump administration, but undercounts of racial and ethnic minorities are nothing new to the census; they’ve been persistent for decades.

In recent years, the cost of censuses and surveys have grown while public participation rates for surveys have declined. The bureau’s biggest between-census effort to take the measure of the U.S. population, the American Community Survey, produces 11 billion statistics from interviews with 3.5 million households each year, and the once-a-decade census tallies every U.S. resident for a count used in divvying up federal funding and congressional seats among the states as well as redrawing political districts.

“What we have today largely is still a 20th century, survey-centric statistical system,” Ron Jarmin, the chief operating officer of the Census Bureau, said last December when he was serving as the agency’s acting director.

Even before the release of the 2020 report card earlier this month, the Census Bureau had been developing new ways of gathering data. Chief among them is the embryonic Frames Program that would combine all kinds of data sets, including administrative records from the private sector and government agencies, as well as surveys and censuses that have been staples of Census Bureau data-gathering for decades.

Under the concept, one data set such as an individual’s IRS file would be linked to another, such as the individual’s Census Bureau survey response. Eventually, data related to people’s addresses, demographics, businesses and jobs would all be linked together.

In 2030, when the next census takes place, the program could help count people with good administrative records or links to other records, and more resources could be devoted toward households that are the hardest to count, Census Bureau Director Robert Santos said in a recent interview with The Associated Press.

“We are looking to take advantage of existing technology, and that necessarily includes the merging of large databases on people, not to create a Big Brother society, but to supplement and reduce the burden on our population when it comes time to gather data,” said Santos, who was appointed by President Joe Biden.

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